Decades ago, Kodak anticipated that digital photography would overtake film — and in fact, Kodak invented the first digital camera in 1975 — but in a fateful decision, the company chose to shelf its new discovery to focus on its traditional film business.

It wasn't that Kodak was blind to the future, said Rebecca Henderson, a professor at Harvard Business School, but rather that it failed to execute on a strategy to confront it.

Although Kodak anticipated the inevitable rise of digital photography, its corporate（企業(yè)的） culture was too rooted in the successes of the past for it to make the clean break necessary to fully embrace the future